When it's time to participate in or lead a fundraiser, getting the word out can sometimes be the hardest part. Going door to door can get pretty tiring, and kids often just don't want to do it that way anymore. So, how do you go about getting the word out about your fundraiser?
Let your creativity shine and think about your community. What's unique about the area you live in? Are there upcoming events you could have a table at? Is there a neighborhood hangout where the owners would help you fundraise? Thinking about those details can sometimes help ideas spring right up. Here are some more ideas:
Social Media & Online
These days, social media is one of the best ways to get the word out about many things. Facebook and Twitter are great platforms for stirring up interest, especially if you live in a more populous, urban neighborhood. There are several neighborhood social sites popping up too, such as Nextdoor. Check to see if there's one for your neighborhood. Also, do you have a local paper? Ask if they'd be willing to post a small piece about your fundraiser in print/online.
Church Bulletins
Are some of your group of fundraisers involved with a local church? They may be able to get the word out at church, either by word of mouth, a flyer, setting up a table, or getting a mention in the bulletin.
Neighborhood Functions & Events
If you're not allowed to set up a table to take fundraiser orders at community events, find out if you might be able to hand out small flyers with fundraiser information on them. Think beyond town festivals – sporting events and other evening events could be a great opportunity.
Do More Than Fundraise
Offer to do something beyond just collecting money and delivering the products. This could be raking leaves, picking up canned goods for donation, partnering with another group like Habitat for Humanity for a day, and anything else you can think of. This not only is great for your group and the community, but you'll be able to talk to more people about your fundraiser.
Originally Published: April 14, 2022
